Guest 360 Intelligence
DramGuest Feature

Guest 360 Intelligence

Know every guest before they walk through the door. One profile. Every signal. The smallest details — measured well — become your biggest competitive advantage.

360°
Guest view
3.2x
Return visit rate
28%
Higher avg. check
94%
Preference accuracy
Guest profile dashboard

How It Works

Every interaction tells a story

When a guest calls to make a reservation, your AI phone agent recognizes them by number. When they arrive, the host sees their preferred table, dietary restrictions, and last three visits. When they order wine, the sommelier agent knows they prefer bold Napa cabs.

That's Guest 360. It's not a CRM — it's a memory engine for your entire operation. Every POS transaction, phone call, review, and text message enriches the profile automatically. Your staff never enters data. The system learns.

Core Capabilities

Four layers of guest intelligence working together.

Unified Guest Profiles

Every visit, order, review, phone call, and message is stitched into a single profile. Your host knows the guest's name, favorite table, wine preference, and last visit — before they sit down.

AI Smart Segmentation

Automatically classify guests as VIPs, regulars, at-risk, big spenders, wine lovers, or event attendees. Target the right guests with the right message at the right time.

Loyalty & Spend Scoring

Dynamic loyalty tiers assigned by AI based on visit frequency, average check, lifetime value, and recency. Identify your top 20% — the guests driving 80% of your revenue.

Auto-Enrichment Engine

Every touchpoint enriches the profile automatically. AI extracts dietary preferences from phone calls, detects sentiment from reviews, and updates records without staff intervention.

Real-World Impact

From stranger to regular in one visit

A new guest calls your restaurant. Your AI phone agent captures their name, party size, and that they mentioned a shellfish allergy. It books the reservation and enriches the profile.

They arrive. The host greets them by name and confirms the allergy flag with the kitchen. The server recommends dishes that are shellfish-free without the guest having to repeat themselves.

After dinner, they leave a 5-star Google review. The AI detects the positive sentiment, auto-responds in your brand voice, tags them as a “high-potential regular,” and queues a thank-you SMS with a 10% return offer.

That's not a CRM workflow. That's a dram of intelligence — the smallest signal, measured well.

Know your guests better than they know themselves

See Guest 360 Intelligence in action with your own data.